Pinterest Steps Up Its Game, Introduces Live Buy Feature That Will Offer Great Reviews and Discounts / Digital Information World


Pinterest has been an aesthetic app for so long, where people go for inspiration and bring out their creative side. However, the tech giant felt overwhelmed by only throwing inspirations for so long and decided that when it gives people access and ideas to such great content, material and products, why not not start selling these things through its app.

Therefore, the emergence of a new feature has made its way to Pinterest TV. Pinterest said that from November 8, a live shopping feature will make its way into the app. The new feature will show videos from creators covering content criteria such as food, DIY, home, fashion, beauty, and more. The videos will be presented live and will then be recorded for users to access later.

The creators of Pinterest and other well-known people will host the videos, show and test the products, give DIY tips and other actions that will be useful for users and can benefit from. Videos will make their way from November 8 and new videos will be released throughout the week Monday through Friday on Pinterest TV.

The main idea behind this new introduction is to give viewers the opportunity to buy and learn from things they see on Pinterest directly, and also to give creators a chance to improve themselves and show their skills on the application. It will also provide them with a way to earn good income.

While the videos will be available throughout the week, there is some good news for users. Every Friday, a live sale will take place where users will be offered great discounts from brands that collaborate with Pinterest for their products for this new feature. These brands include some big names.

Some big names who will also animate this new live. Among the shows, while some people will showcase DIY tips, cooking techniques, a number of creators will host a show where they will showcase the products, review them, and leave links from where users can purchase them.

The best part is that Pinterest doesn’t leave its creators alone. The platform has created an online virtual studio, where producers and creators will come together and discuss how they can make their content and shows more engaging and up to audience demand.

Pinterest has realized that technology changes quite quickly and they have to keep pace to stay on top. The recent new updates are proof of that.

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