Local Merchant Store is a game-changer

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Terence mukasa

Local Merchant Store co-founders and event coordinators Rousa Shikoha (28) and Ndeshimana Tosha Nghimwena (36) realized how reliant Namibia was on imports during the first Covid-19 lockdown in Namibia in 2020.

“We thought about opening a store that would make it easier for the community to support local products and also give manufacturers the opportunity to reach their consumers,” Nghimwena said.

The local merchant store was officially launched on October 3, 2020 and is located at the Funky Lab, 414 Independence Avenue, Windhoek. The merchandise comes from different parts of the country.

The store aims to provide a retail footprint for producers with the ability to market and sell their products to a wider market and encourage locals to purchase products made in Namibia.

The store currently has four employees and sells products from 25 Namibian vendors across the country with expertise in various industries such as cosmetics, food, health, books and fashion.

Shikoha graduated with an Honors BA in Travel and Tourism Management, however, Nghimwena had to suspend her law studies at UNISA for financial reasons.

The young entrepreneurs, who own a marketing company called Kufindi Consultants, made the decision to contribute to the government’s efforts in economic development and job creation by establishing a proudly Namibian store that facilitates the sale of manufactured goods and products. locally.

“We are very proud of what we have accomplished together. We hope the store resonates with the public and sees the benefits of buying locally made products, ”Nghimwena added.

Nghimwena said she hopes that by providing this kind of platform, consumers will hear their voices, which will make them think twice before buying imported products.

A local company, ASN Traditional Foods and Catering appreciated the way the two businesswomen provided the opportunity to market and display the company’s products at the local market which was held recently. “ASN Traditional Foods and Catering has grown after the local market day, we are grateful for this great opportunity given to us,” said owner Sunday Nampala.

The Merchant Store has so far hosted three marketing events where the public has had access to the different manufacturers.

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2021-11-10 Journalist

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