Exploding Kittens Launches New Game, Exploding Minions | Business


LOS ANGELES – (BUSINESS WIRE) – June 21, 2021–

Exploding kittens, the creator of successful tabletop games, today announced the launch of its first licensed game, Explosive minions, in collaboration with Illumination and Universal Brand Development. Inspired by Minions, the most successful animated franchise of all time, the flagship themed edition Exploding kittens The card game is easy to learn, quick to play, and fun for kids and adults to enjoy together.

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Exploding Minions by the team behind Exploding Kittens (Photo: Business Wire)

“We’re excited to combine one of the greatest card games with the global pop culture phenomenon of Illumination, the Minions, to create a new essential for family game nights, ”said Elan Lee, co-creator and CEO of Exploding Kittens. ” Explosive minions combines these two worlds to create a simple but strategic game for everyone to enjoy.

Ideal for players ages 7 and up, Explosive minions is a family-friendly spin-off of the Russian roulette-style base game that features new types of cards and fun Minion artwork from The Oatmeal. To play, participants take turns drawing cards while trying to escape the Exploding Minions. Players can avoid blowing up using smart strategies and favorite maps such as “Defuse”, “No” and “See the Future”, as well as the all new “Clone Map”. The last player who did not explode wins.

Explosive minions is available at Target retail stores, Target.com, and ExplodingKittens.com for $ 19.99 with availability at Walmart later this summer. For more information on how to play, check out this video Told by Despicable Me ‘s Dr. Nefario (played by Russell Brand).

About explosive kittens

Exploding Kittens is a leading gaming and entertainment company whose mission is to inspire people to connect, laugh, and play fun games in the physical world. After initially seeking to raise $ 10,000 through Kickstarter, the Exploding Kittens campaign raised $ 8.7 million in 30 days from 219,000 backers. To date, Exploding Kittens is the # 1 most supported project in Kickstarter history and has sold over 15 million games.

Started by former Xbox game designer Elan Lee and Oatmeal Founder Matthew Inman, Exploding Kittens and his gaming family are looking to turn traditional game night into a one-on-one fun experience. Today 11 games are available for purchase as well as an Exploding Kittens mobile app which is one of the top 30 premium games out of the two. ios, Android, and the Nintendo Switch console, as well as a free app, Kitty Letter.

About Minions: The Rise of Gru

The latest installment in the most successful animated franchise of all time, Minions: The Rise of Gru brings us back to evil as we explore the origin story of young Gru and his Minions, giving us a glimpse into how they became the world’s most despicable team.

Bursting with Illumination’s signature subversive humor, pop culture sophistication, deep emotion, daring musical sensibility, and over-the-top action, Minions: The Rise of Gru stars Oscar nominee Steve Carell, returning as Gru, and presents an exciting new cast of stars including Oscar® winner Alan Arkin, Taraji P. Henson, Jean-Claude Van Damme, Lucy Lawless , Dolph Lundgren and Danny Trejo. The film also stars Russell Brand, Michelle Yeoh and Oscar® winner Julie Andrews.

Led by the original creators of the franchise, Minions: The Rise of Gru is produced by Illumination Founder and CEO Chris Meledandri and longtime collaborators Janet Healy and Chris Renaud. The film is directed by franchise filmmaker Kyle Balda ( Despicable Me 3, Minions ), co-directed by Brad Ableson ( The simpsons ) and Jonathan del Val ( The Secret Life of Pets films), and features the iconic voice of Pierre Coffin as the Minions and a killer ’70s soundtrack courtesy of legendary Grammy-winning music producer Jack Antonoff. www.minionsmovie.com

About lighting

Illumination, founded by 2007 Oscar nominated Chris Meledandri, is a leading producer of animated event films in the entertainment industry, including Despicable Me, the most successful animated franchise in movie history. The company’s releases include two of the 10 best animated films of all time, and its iconic and beloved franchises, imbued with memorable and distinct characters, global appeal and cultural relevance, reported more of $ 6.25 billion worldwide.

Illumination, which has an exclusive financing and distribution partnership with Universal Pictures, is the creator of the world of Despicable Me. The franchise includes Minions, the fourth highest grossing animated film of all time and highest grossing film in Universal history, as well as Oscar® nominated Despicable Me 2 and Despicable Me 3, which grossed over $ 1 billion at the global box office.

Illumination has launched two additional original properties that have captivated audiences around the world: The Secret Life of Pets, who had the best opening for an original film, animated or not, in US history, and the global smash, Sing. In 2018, Illumination Dr Seuss Grinch had the biggest opening weekend of any Christmas-themed movie in history, followed, in June 2019, by The Secret Life of Pets 2. Upcoming Illumination Films Include Sing 2 December 22, 2021 and Minions: The Rise of Gru in July 2022.

About Universal Brand Development

Universal Brand Development drives the expansion of NBCUniversal’s intellectual properties, franchises, characters and stories globally through innovative physical and digital products, content and consumer experiences. In addition to managing franchise brands, Universal Brand Development’s core businesses include consumer products, games, and digital platforms, based on the company’s extensive intellectual property portfolio created by Universal Pictures, Illumination, DreamWorks Animation and NBCUniversal Television and Streaming. Universal Brand Development is part of NBCUniversal, a subsidiary of Comcast Corporation. www.universalbranddevelopment.com.

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CONTACT: Cassie Laurent

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SOURCE: Explosive Kittens

Copyright Business Wire 2021.

PUB: 06/21/2021 12:05 PM / DISC: 06/21/2021 12:06 PM


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